Saturday, July 21, 2012

Be A Doer - Not A Dreamer - ISSUE 42 - 7/11/12

There are two types of people in this world – those who dream about all the things they want to achieve and those who make it happen “No Matter What!” Ultimately, it’s up to you to decide which of the two you are. No one can force you nor give you the inner strength you need to get where you want to go. Even if you go to seminars and hire mentors, they can only show you the door; it's up to you to walk through it. If making money and building a successful business were easy everyone would be doing it.

Owning a business, and especially a successful business, is going to be one of the hardest endeavors you have ever embarked upon; it's going to take a lot of sacrifice and you’re going to have to push yourself further than ever before through all the times of low motivation, frustration, and failure if you want the results to be in your favor. However, if you work hard enough, and do the right things, you will begin to make leaps and bounds before you even know it.

For those of you looking to purchase a franchise, you will have a huge advantage over most business owners because you are “working for” (yes, I said, “working for”) a company that has created a successful system for you. In most cases you can begin to make money right away, but you will also have to come up with the initial franchisee fee as well as any overhead involved which can be quite expensive. You will also be working “for” the company and must abide by all “their” rules and produce the results “they” require. In essence, you are the “employee” of the franchise which is suitable for some, but not all.

Unfortunately for those of you pursuing Multi-Level Marketing (MLM), you will have your work cut out for you. MLM is probably the hardest to be successful with because most people reject being "recruited" and MLM also has a very bad reputation for being a pyramid scheme. If you have done MLM in the past, you know they preach for you to speak with every person who comes within three feet of you. The principle behind this is that if you speak to enough people, you will recruit the most people. While this may hold true, most people who pursue MLM speak to a few people (i.e., family members and friends) and once they hear ‘No’ from the people who are supposed to be the most supportive, they give up. However, the real underlying issue is they either haven't spoken to enough people and/or haven't spoken to the right people to produce the results they desire.

One very important lesson I have learned over the years is to stay away from the people closest to you. Unbeknownst to you (or them), they are the worst people to talk to about business because most of them don’t have the same mindset as you and most of them will do everything in their power to tell you that you ‘can’t do it’ or ‘you won’t succeed.’ It’s not that they are doing this intentionally; it’s that they perceive the world through their own two eyes and the muscle between their own two ears. Most of them haven’t seen success and because they ‘love’ you, they don’t want to see you fail or feel pain as they have in the past.

The mindset you must have is that there are many people out there in the community looking for an opportunity and when you get a ‘No’ from someone, it's usually because they either don't have enough information or they don't have the right information. In other words, most of the time a ‘No’ really means, ‘Not yet.’ You must focus on mastering your craft, building relationships and creating a very impactful elevator pitch so that you can deliver the correct amount of information in less than thirty seconds to increase your results.

Obviously, I don't know how much time you have spent thus far, nor do I know how many people you have spoken to, but I do know that you have to give it time to work. You have to give yourself time to become more and more confident and comfortable doing what you are doing. You have to focus on the relationships and the rest will follow. If you consistently do what you have always done, then you will always get the same results. It may take you two years (give or take) to begin to see the results you want because you may not have a lot of time to commit to the business in the beginning and you obviously don’t have the reputation of being the go-to guy.

I want you to succeed. I don't want you to give up. You have to be strong and dig deep. You have to be willing to make your business venture work NO MATTER WHAT!!!! Do you really want to be stuck in your dead-end job for the rest of your life? I know the answer is ‘NO!’ Do you want to be able to do the things you want and have the things you desire? If the answer is ‘YES,’ then you must work very hard and make the necessary sacrifices. You must focus and be very diligent. You must constantly educate yourself and play games with your own head so that you won't want to give up. It's up to you to make it work; not your mom, dad, uncle, aunt, brother, sister, cousin, friend, spouse, etc.

Did you know that only 1% of the U.S. population makes over $100k a year? That's it! It's because most people give up before they even start; it's because too many people are too focused on instant gratification rather than long-term gratification; it's because people are weak-minded and aren't willing to do whatever it takes to make it work. Failure is a mindset. The people who are successful have failed more than most ever will in a lifetime because they made a commitment to themselves and the people they love most to never ever give up on themselves.

If you give up now, you probably won't get where you want to go because it's not the avenue that’s going to take you to the top, it's the vehicle... the vehicle is YOU!

Everything I am telling you has come from years of failure and frustration as well as years of education. I highly recommend you read "Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny!" by Anthony Robbins. That book really helped me dig deep and become stronger mentally and emotionally. It taught me to view the world from a different standpoint. It taught me that failure was all in my head.

I hope you don't take anything I said in a negative manner. It's all meant to help you. I'm here to help you succeed. However, I'm very blunt, especially when it comes to the strength within. If you only knew how much I've failed, you definitely would think I'd have given up by now. I will never give up on my dreams nor will I ever let anyone stand in my way. Failure is part of success. You might fail 99 times before you succeed just once, but you must embrace it from all angles because the more you fail, the more you will succeed. I guarantee it!!!


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